Sunday, June 30, 2013

Cherry Mobile Razor versus Cherry Mobile Thunder 2.0

Cherry Mobile Razor versus Cherry Mobile Thunder 2.0
Cherry Mobile Razor versus Cherry Mobile Thunder 2.0

Cherry Mobile announced and released several devices this June, most of them are quad-core running on the MediaTek MT6589 CPU. In terms of pricing the most noticeable to be close to one another are Cherry Mobile Thunder 2.0 and Cherry Mobile Razor. Read on to check their specifications comparison.

Device Cherry Mobile Razor Cherry Mobile Thunder 2.0
Display 4.5-inch qHD (960x540) IPS LCD, DragonTrail Glass Protection 5.0-inch FWVGA (854x480) LCD
Chipset MediaTek MT6589 MediaTek MT6589
CPU 1.2GHz Cortex-A7 Quad Core 1.2GHz Cortex-A7 Quad Core
GPU PowerVR SGX544MP PowerVR SGX544MP
RAM 1GB 512MB
Memory 4GB internal, expandable up to 32GB via microSD 4GB internal, expandable up to 32GB via microSD
Camera (Main) 8MP auto focus with LED Flash 8MP auto focus with LED Flash
Camera (Front) 2MP 2MP
Connectivity WiFi 802.11 b/g/n, WiFi Direct, HSPA+, Bluetooth 4.0, GPS with A-GPS and EPO assistance, Single SIM WiFi 802.11 b/g/n, WiFi Direct, HSPA+, Bluetooth 4.0, GPS with A-GPS and EPO assistance, Dual SIM
Battery 1750mAh (non-removable) 2100mAh (removable)
OS Android Jelly Bean 4.2.1 Android Jelly Bean 4.2.1
Price Php6,499 Php6,299

As what we can see above, both devices are closely related not only on their price point, but as well most of their specification. Please be reminded that the Razor is Single SIM while the Thunder 2.0 is Dual SIM Dual Standby capable, this difference could be a make or break for some. The Thunder 2.0 has the plus point on the battery department having 2100mAh removable battery.

The Razor as the name suggest has a thin profile of 7.7mm, making it one of the thinnest Android phone by local brands and also boast a Dragon Trail glass for its screen protection. The most important factor is that  its innards are balanced by having a 1GB of RAM ensuring that it can perform multitasking without any hiccups.

The Cherry Mobile's strategy can compare to Samsung wherein they released several devices that are very similar to one another not only in terms of specification but also in terms of pricing. This similarity can lead to cannibalization, while this may seem to be a negative point it can also be a great tool in meeting consumer demand. Time can only tell if this strategy will be successful or not for Cherry Mobile.

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