Huawei Overtakes Apple As the Second Largest Smartphone Brand - TeknoGadyet
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Friday, September 8, 2017

Huawei Overtakes Apple As the Second Largest Smartphone Brand

Huawei Overtakes Apple As the Second Largest Smartphone Brand
Huawei Overtakes Apple As the Second Largest Smartphone Brand

Huawei is now the second largest smartphone brand in the world now. They already went past Apple according the latest research from Counterpoint's Market Pulse in July 2017. This is due to the strong sales during June and July.

They overtook Apple due to their strong presence globally during the months of June and July. They are now just behind the non-budging leader globally, Samsung. They may still hold the second position since they are maintained strong sales numbers during August.

The Research Director of Counterpoint, Peter Richardson, notes:

This is a significant milestone for Huawei, the largest Chinese smartphone brand with a growing global presence. It speaks volumes for this primarily network infrastructure vendor on how far it has grown in the consumer mobile handset space in the last three to four years. The global scale Huawei has been able to achieve can be attributed to its consistent investment in R&D and manufacturing, coupled with aggressive marketing and sales channel expansion.

He also added:

While this streak could be temporary considering the annual iPhone refresh is just around the corner, it nevertheless underscores the rate at which Huawei has been growing. However, a weak presence in the South Asian, Indian and North American markets limits Huawei’s potential in the near-to mid-term to take a sustainable second place position behind Samsung. Huawei is over-dependent on its home market China, where it enjoys the leadership position and operator-centric markets in Europe, Latin America and Middle East.

Also Read: Huawei P10 Plus Now Free at Globe ThePLAN 2499

Congratulations Huawei! This shake up in the global rankings really shows how unpredictable the smartphone market really is.

What do you guys think? Let us know in the comments!

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