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| Samsung The Frame TV that Doubles As "Painting" Launches in PH; Price Starts at Php114,999 |
Samsung Philippines has officially launched its newest television that offers premium picture quality, and when not in use, the device turns into a customizable work of art where users can freely curate their favorite artwork and photos – the Samsung The Frame TV.
“This year, we would like to provide TVs that are not only stunning and sophisticated, but also beautiful masterpieces that are versatile to fit within any living space. The design of Samsung The Frame has been conceived through the vision of a TV that is beautiful even when it is turned off,” Samsung Product Marketing Head for TV and Audio Jun Guevara said.
Eyeing to blend with user's living room's interior, the Samsung The Frame TV has an Art Mode feature that lets users display any artwork from the Samsung Collection – a built-in library of over 100 exclusive pieces by known artists. Users can even upload their personal photos, and customize its display with a variety of layouts and filters using their smartphone.
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| Samsung The Frame TV when not in Art Mode |
In order to appear like a true painting mounted on a wall, the TV comes with a wooden frame bezel that is available in White, Walnut, and Beige Wood. It is equipped with brand’s No Gap Wall Mount system, and Invisible Connection Cable for an organized cable setup, as well.
The device has brightness sensor, too. This allows the screen to seamlessly adjust to ambient lighting. Through this sensor, the television display when in art mode really blends with user’s interiors.
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Samsung announced that for every purchase in Abenson, Ansons, and SM Appliance Stores until December 31, customers will get one free set of customizable frame, and 6-months unlimited access to Art Store. For a limited period, the device will also come with free 32-inch HD TV or 40-inch FHD TV when purchased in Abenson Ascott BGC, Glorietta Alabang, Trinoma, and Shangri-La.
The Samsung The Frame TV is now available in 65-inch and 55-inch variants, and are priced at Php169,999 and Php114,999 respectively.