Beyond the Box's iPhone XS Midnight Launch

Anjie lou delos Reyes
Beyond the Box, the fastest growing Apple Premium Reseller in the Philippines, continue its yearly tradition of offering the latest iPhone to their customers during the midnight of its official launch in the country. The Apple iPhone XS and iPhone XS Max will be on sale at exactly 12:01AM on October 26, 2018 at the Uptown Mall in BGC.

Beyond the Box's iPhone XS Midnight Launch
Beyond the Box's iPhone XS Midnight Launch

The line will start as early as 10:00AM on October 25, wherein those who will fall in line will be rewarded for their patience. The first 100 customers that will purchase will receive 10,000 pesos worth of free Beyond Essentials Kit, which includes premium accessories from Baseus, BTW, Fuse Chicken, Pop Sockets, Urbanears, and XPower.

Moreover, those who line up will have a chance to win in an hourly raffle where they can score Anytime Fitness passes, and exclusive items from Beyond the Box. In addition, free pizza courtesy of Pizza Express and free smoothies from Jamba Juice will be served, ensuring customers won't get hungry during the entire event.

“Going beyond expectations is in our very name. It’s a big part of our company culture.” said Beyond the Box Brand Officer Mavi Coronel. “Every year, we try to make sure we offer an experience that’s beyond what most people expect. This year is no different--we’ve prepared some surprises that we’re confident our customers will love.”

But, that's not all. There will also be Boxtalks that will help educate the customers on how to make the most of the new Apple devices. Things to be discussed and their schedules are as follows:

7:30PM - Top Features of Watch OS 5
10:00PM - Live Drawing Demo Using the iPad Pro and Apple Pencil with Tokwa
11:00PM - Top Features of iOS 12

Apple iPhone Official Price List:

  • iPhone XS 64GB - Php69,990
  • iPhone XS 256GB - Php79,990
  • iPhone XS 512GB - Php93,490
  • iPhone XS Max 64GB - Php76,990
  • iPhone XS Max 256GB - Php86,990
  • iPhone XS Max 512GB - Php99,990

For more info Beyond the Box’s iPhone Xs Midnight Launch, visit, and follow them on Facebook, Twitter, and Instagram by simply searching the word beyondtheboxph.

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