Max’s Philippines Wins Big at YouTube Ads Awards Year 2

Ciara Alarcon
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YouTube recently gathered brands, marketing and advertising agencies, and industry leaders to recognize outstanding campaigns that showed the future of creative story telling. On the other hand, Max’s Philippines has dominated the said prestigious YouTube Ads Awards by winning numbers of categories, including major awards.

Max’s Philippines Wins Big at YouTube Ads Awards Year 2
Max’s Philippines Wins Big at YouTube Ads Awards Year 2

YouTube Ads Awards Year 2 examined over 360 entries across 17 categories. Then, 42 finalists were recognized as Crystal, Silver, and Bronze awardees. From all the winners, the jury awarded the Ad of the Year to Max’s Philippines’ “Every Kind of Family, Everyday to the Max,” campaign, which showed the most creative and world-class brand storytelling.

Max’s Philippines received another Crystal award for its “New Year is for Resolutions” video.

“The award-winning video by Max’s Philippines sets a high standard for creativity, bravery, and brand storytelling on YouTube. From the work we’ve reviewed, it is the best example of digital work that can stand out not just in the local market but also on the global stage,” Chief Creative Officer of McCann Worldgroup Joe Dy addressed.

YouTube Ads Awards Year 2
YouTube Ads Awards Year 2

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Meanwhile, Bench clinched two Crystals for its “How long can you keep a secret?” campaign, a touching video about love and acceptance. Crystal awardees include BDO, Levi’s, and Closeup.

Other big winners during the night were McDonald’s Philippines, Globe, Philippine Airlines, San Miguel, and Vicks.

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