Bolt28 Launches Sim Racing Tournament in PH

Ciara Alarcon
Bolt28 Communications (Bolt28) – a new regional sports marketing agency – has officially launched its service in the Philippines. To kick off its operation, the company has announced its five-day Bolt28 Sim Racing competition, which also serves as its first offering in the eSports industry.

Bolt28 Launches Sim Racing Tournament in PH
Bolt28 Launches Sim Racing Tournament in PH

Bolt28 introduced its five-day Sim Racing competition, which will happen at SM City Clark on April 22 to April 26, 2020. The tournament has three-day qualifying time-trials, followed by the semi-finals and finals. Enthusiasts and seasoned drivers are encouraged to join to support the growing eSports community in the country, too.

Aside from the competition, Bolt28 will also hold on ground activations, a chance for people of all ages to race, and special events such as Celebrity Race, Campus Wars, Woman Crush Wednesday, GT App challenge, and various programs to entertain participants.

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Meanwhile, the newly launched sports marketing agency also tapped James Deakin as its brand ambassador.

Bolt28 is founded by Tricia Canilao and Laurence Mossman. The two leaders believed that the Philippines offers good opportunity for the fast-growing industry. On the other hand, Bolt28 eyes to expand in neighboring countries, including Malaysia, Hong Kong, Indonesia, and Singapore.

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