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| Bose Professional Taps Versatech as Official Distributor in PH |
Bose is known for developing innovative loudspeakers, electronics, and software to meet the demand of professional audio applications. Meanwhile, Versatech is an ICT solution-based distribution and marketing company that is popular for distributing information and communication technology products in the country.
With this partnership, Bose aims to expand in the Philippines with a significant growth.
“The Philippines market has for many years, been strategically important for Bose Professional. When considering the very impressive and consistent year on year GDP growth of over 6% per annum, our strategy is to grow our business rapidly by significantly expanding our local customer base,” Christian Liebenberg of Bose Professional addressed.
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“Versatech is proud to partner with Bose Professional. This partnership fits in line with our overarching direction to complete our company’s premier audio video distribution portfolio. Moreover, we have noticed a sizable market demand for enterprise audio and have the perfect blend of resources and capabilities for Bose to leverage in order to significantly improve its Philippine market share," Stephen Yu, Executive Vice President, Versatech, noted.
What can you say about this partnership? Let us know what you think in the comment section below!