Beyond the Box Announces iPhone 17 Series Midnight Launch; Up to P100K Freebies and A Chance to Win Tesla Model Y

After the first-ever midnight pre-order of Apple iPhone 17 series, Beyond the Box is yet on another extravagant event - the iPhone 17 Midnight Launch!

Beyond the Box Announces iPhone 17 Series Midnight Launch; Up to P100K Freebies and A Chance to Win Tesla Model Y

Happening in three locations, namely Glorietta Activity Center, 3F Midtown Wing, Robinson's Place Ermita, and R1 North Court, Power Plant Mall, Rockwell, Beyond the Box iPhone 17 Series Midnight Launch offers up to 100,000 of freebies.

Those who will line up on any of the 3 locations on October 16 will get guaranteed freebies as follows:

Marshall Kilburn II - P15,990
Marshall Major V Bluetooth Headphones - P8,690
Momax Caseform Play Magnetic Case - P1,790
Momax 1-Power Mini 5000mAh USB-C - P1,490
Function101 MagSafe Wallet + Stand - P1,290
Momax Screen Protector - P990
Aecooly Aero Handheld High-speed Fan - P990
Momax Camera Lens Protector - P690
Native Union Tote Bag - P1,790

Aside from the guaranteed freebies worth over 32,000 pesos, early birds up to 88th in line will also get the following:

1st to 20th - Apple MacBook Air 13-inch M2
21st to 23rd - Shokz OpenDots One or Open Fit 2+ and Satechi Onthe Go 3-in-1 Travel Charger
24th to 38th -Momax Cymbal Table and EarFun Air Pro 4i
39th to 88th - Adam Elements Gravity 3-in-1 Foldable Powerbank, UAG Tech Organizer Pouch, and Momax Pinpop Lite

Moreover, all purchase is entitled of a raffle entry for a chance to win Tesla Model Y.

For more info, visit https://beyondthebox.ph/pages/iphone-17-launch.

Beyond the Box iPhone 17 Pre-Order Price and Launch Details

The official Philippine launch and pre-order for the iPhone 17 Series are set. Tech retailer Beyond the Box has confirmed the critical pricing and value-added bundles for the new generation devices. Pre-orders begin on October 9, with availability starting on October 17.

Beyond the Box Opens iPhone 17 Series Pre-Order; Up to P63K Freebies and A Chance to Win Tesla Model Y

Beyond the Box Apple iPhone 17 Series Pricing

The base cash/straight pricing for the entire iPhone 17 lineup starts at P57,990. Secure your unit at these validated price points:

iPhone 17:

256GB: P57,990 (SRP P61,990)
512GB: P72,990 (SRP P76,990)

iPhone Air (The New Slim Flagship):

256GB: P72,990 (SRP P76,990)
512GB: P87,990 (SRP P91,990)
1TB: P102,990 (SRP P106,990)

iPhone 17 Pro:

256GB: P78,990 (SRP P83,990)
512GB: P94,990 (SRP P98,990)
1TB: P109,990 (SRP P114,990)

iPhone 17 Pro Max:

256GB: P86,990 (SRP P91,990)
512GB: P101,990 (SRP P106,990)
1TB: P116,990 (SRP P121,990)
2TB: P146,990 (SRP P151,990)

Pre-Order Value: Essential Bundles & Grand Raffle

Beyond the Box is maximizing the user-centric value proposition with two tiers of guaranteed freebies and a high-stakes raffle entry for all pre-orders.

Guaranteed Freebie Package Worth P15,000+

Every customer who successfully pre-orders any iPhone 17 model receives a critical gadget bundle, ensuring immediate device protection and enhanced utility.

Essentials Included:

Marshal Major V wireless headphones worth P8,690
Momax screen protector and lens protector worth P1,680
Momax Caseform Play Magnetic Case worth P1,790
Aecooly portable fan worth P990
Function 101 MagSafe wallet/stand worth P1,290
Native Union tote bag worth P1,790

Midnight Event Exclusive (Ultimate Value: P63,000+)

The first 20 customers to pre-order and queue at the midnight launch events (starting October 8 at Beyond the Box Ermita or Digital Walker in Glorietta) will receive an amplified freebie set. This premium bundle adds:

Marshal Woburn III speaker worth P39,990
A pair of Apple AirPods 4 worth P8,490

Grand Prize Incentive: Tesla Model Y

All in-store and online pre-orders via the Beyond the Box website are automatically entered into a raffle to win a Tesla Model Y Rear-Wheel Drive electric vehicle, valued at P2,369,000. This presents a significant opportunity for a massive tech upgrade.

Apple iPhone 17 Core Tech Specs: Rapid Overview

The new iPhone 17 series delivers significant hardware and software evolution, driven by the new A19 silicon.

Processors:

iPhone 17 / iPhone Air: A19 Chip
iPhone 17 Pro / Pro Max: A19 Pro Chip

Display Technology:

Standard: 6.3” Super Retina XDR, ProMotion (up to 120Hz), Always-On Display, Dynamic Island.
Durability: Ceramic Shield 2 (3x better scratch resistance).

Key Camera Upgrades:

Main Models: 48MP Dual Fusion camera system.
Pro Models: 48MP Pro Fusion camera system, with up to 8x optical-quality zoom equivalent.
All Models: New 18MP Center Stage front camera.

Software Innovation:

Built for Apple Intelligence and running on iOS 26 (featuring Liquid Glass and a more vibrant Lock Screen).