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| Epson Hailed World's Number 1 Projector Brand For 19 Years |
According to the findings of Futuresource, Epson has the largest market share for projectors with 500 Lumens, and above worldwide at 62.4% in 2019, an increase from 47.6% in 2018, and almost doubled when compared to 2016's 33.5%. Epson also achieved the largest market share for home projectors worldwide at 35% for the said year.
“We aim to continually deliver new innovation and bring new value to our customers as we focus on driving growth in the B2B segment, and to further engage customers in the education, corporate and rental and staging space,” said Eduardo Bonoan, General Manager for Marketing said.
Within Southeast Asia, the brand continues to maintain market leadership with its market share increasing to 44.4% in 2019, an increase from 37% in 2018. In addition, Epson continues to dominate the global market as the number one brand with a 41.4% market share in 2019, up from 37.4% in 2018.
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The key factors to this dominance are Epson's continuous innovations, which are shown on their latest products such as EB-U50 and EB-W50 digital signage projectors, EB-1485Fi ultrashort throw interactive laser project, EB-107U and EB1060-U business projectors, and EF-W, EH-TW700, and EB-LS500 home cinema projectors.