Shopee Ushers in 10.10 Brands Festival with Growth and Engagement Opportunities for Filipino Entrepreneurs
Shopee, a prominent e-commerce platform, commemorates its 10.10 Brands Festival by providing a forum for brands and Key Opinion Leaders (KOLs) responding to the ever-changing digital landscape. The forum's goal is to recognize the growing importance of e-commerce and content production in the Filipino entrepreneurial journey.
 |
| Shopee Ushers in 10.10 Brands Festival with Growth and Engagement Opportunities for Filipino Entrepreneurs |
Shopee Live: A Game-Changing Opportunity for Filipino Sellers
Shopee Live, the platform's live-streaming function, has transformed how Filipino businesses interact with customers. The feature enables vendors to establish trust and relationships with customers while exhibiting their products, resulting in a distinctive and engaging buying experience. Vincent Lee, Head of Shopee Philippines, spoke about the changing nature of selling and purchasing, underlining Shopee's desire to lead this transformation with Shopee Live.
Sellers have noticed major benefits from this feature since its inception in 2019, notably in the fashion and cosmetics categories. Maybelline New York was an early adopter of Shopee live streaming, leveraging it to develop stronger ties with online customers. L'Oreal Consumer Products Division (CPD) E-Commerce Director Denise Peralta lauded the function for its capacity to bridge the gap between online and offline shopping.
Crocs Philippines saw great results almost immediately after implementing live streaming in August 2021. Their Croctober Campaign included a Shopee livestream presented by Shopee Idol Gem Miranda, which contributed 30% of the day's campaign sales.
Shopee Ignites 9.9 Super Shopping Day with Vice Ganda and Empowers Local MSMEs through Digitization
Influencers and content makers such as Rosenda Casaje, CEO of prominent beauty company Gorgeous Glow, and Raynard Yu, a travel and lifestyle video developer, have also taken advantage of Shopee Live, using it as a platform to interact with a larger audience and provide engaging shopping experiences.
Shopee Affiliate Program: Building a Partnership-Driven Ecosystem
The Shopee Affiliate Program is a one-of-a-kind effort that enables retailers and content developers to generate additional cash. The initiative promotes marketing strategy innovation and creates several prospects for digital partnerships. Janet Kyla's Sophia Caete, the owner of the popular jewelry and accessories brand TALA by Kyla, has successfully used the Shopee Affiliate Program to reach underserved audiences.
Get Ready for More Amazing Deals this 10.10
The 10.10 Brands Festival on Shopee promises to be a shopping pleasure with various fascinating items. Free shipping with no minimum spend, up to 70% off on Shopee Live, 50% off on Fashion & Beauty, and a plethora of jaw-dropping discounts from prominent brands are among them.
The event will also mark the debut of the Shopee Mall Outlet, a new effort designed to foster brand growth while providing shoppers with even better brand prices. The Outlet will allow customers to purchase more branded products at greater reductions, making online shopping more inexpensive than ever before.
Shopee is dedicated to giving the best shopping experience possible and is excited to celebrate the 10.10 Brands Festival with its community of Filipino sellers and buyers.