Xiaomi Proves Flagship Dominance With The New Xiaomi 12; Get Yours For P39,999

Staff ni Anjie
Xiaomi has never left the top five spot of smartphone vendors in the country for a significant time, and this is understandable since the company has been giving consumers value-for-money devices. This year, one of the remarkable launches of the brand is the Xiaomi 12 – another camera-centric smartphone to take pride of. Here's a quick look at its top features.

Xiaomi Proves Flagship Dominance With The New Xiaomi 12; Get Yours For P39,999
Xiaomi Proves Flagship Dominance With The New Xiaomi 12; Get Yours For P39,999

A glance at elegance

Just one look at the Xiaomi 12 and one can already say that it's among the most beautiful smartphones currently in the market. Its unibody design is accentuated further by its symmetrically curved front and back edges. Xiaomi also added a geometric design on the body of the Xiaomi 12, which adds an aesthetic touch to its different hues of purple, blue, and grey.

With the Xiaomi 12, the Chinese brand didn't only take into consideration aesthetics but also ergonomics. The device weighs only 180g and is 69.9mm wide – allowing for an easy grip and seamless one-hand use.

A masterpiece to marvel at

The Xiaomi 12's screen is more than just a smartphone display. Its whole 6.28-inch slate has over 68 billion colors, made better and richer by the inclusion of Dolby Vision and HDR10+. Not only that, but the Xiaomi 12's screen also received a DisplayMate Best Smartphone Display Award, getting DisplayMate's highest-ever display performance grade of A+.

Apart from all of these, the screen of the Xiaomi 12 is an AMOLED display with an AdaptiveSync refresh rate of 120Hz, and up to 1,100 nits peak brightness. From all angles, the Xiaomi 12's display is definitely a flagship caliber.

Captive, immersive audio

If you're more of a loudspeaker type than a headphones kind of smartphone user, then the Xiaomi 12 is the perfect match for you. True to being a top-of-the-line device, the Xiaomi 12 delivers an outstanding audio experience powered by Dolby Atmos and Sound by Harman Kardon.

Pro performance

Beneath the beautiful physique of the Xiaomi 12 are performance-heavy internals, top-billed by a powerful Snapdragon 8 Gen 1 chip with a cutting-edge 4nm chipset. Xiaomi said that this processor is 20% better than the Snapdragon 888 – which is also commonly found in high-end smartphones – in terms of CPU performance, 30 percent faster in graphics rendering, and 400 percent better in AI performance.

Long story short, you can expect nothing short of a smooth overall usage experience with the Xiaomi 12. To add, this smartphone also has an extra-large VC liquid cooling so the Xiaomi 12 can keep its cool even when doing the most demanding and most intensive multitasking.

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Enough power to last a busy day

Although the Xiaomi 12 has lesser battery capacity on paper than other flagship smartphones, Xiaomi made sure that the smartphone is power-efficient enough so its juice can keep up with the busy lifestyles of modern-day users.

The Xiaomi 12 supports fast charging – may it be wired or wireless. With a 67W USB-C wired charging, it would only take a 39-minute waiting time before the smartphone's battery go from 0 percent to 100 percent, and 53 minutes for wireless charging. It also comes with a 10W reverse wireless charging feature so you can also recharge your other devices using the Xiaomi 12's battery life.

Professional-grade cameras

One of the most eye-catching parts of the Xiaomi 12 is its protruded camera module, housing three lenses with one sensor bigger than the other two, and an LED flash. This smartphone shoots with a 50-megapixel main camera, plus a 5-megapixel f/2.4 telemacro camera, and a 13-megapixel ultra-wide-angle camera with a 123-degree field of view.

Shooting modes include Xiaomi ProFocus, long exposure mode for moving crowds, oil painting, neon trails, light painting, star trails, and starry sky, Photo Clones, Timed Burst, Night Mode, 50MP mode, Movie Frame, and more. For videography, the Xiaomi 12 supports HDR10+ video, among others, and can record clips up to 8K at 24fps.

Upfront, the Xiaomi 12 has a 32-megapixel in-display selfie camera with various photography and videography shooting features like AI portrait mode with bokeh and depth control, Dual Video, and AI Portrait Video, to name a few.

Flagship features for ease of use

Other features of the Xiaomi 12 include an in-screen fingerprint sensor, AI face unlock, MIUI 13 based on Android 12, NFC, and more.

The Xiaomi 12 is available for P39,999 (8GB+256GB). Get yours now via official Xiaomi stores and resellers.

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